Learning Design Process

We partner with you to ensure course content addresses your sales team's specific learning and development needs.

  • Understand your salespeople’s abilities across a spectrum of desired sales competency areas.
    • Interviews are conducted with the sales manager, HR / learning team, and actual salespeople or account managers
    • Respondents reflect on team abilities with regards to such competencies as relationship building, communication, and negotiation
    • We jointly identify strengths and opportunities for improvement
  • We partner with you in determining the most important learning objectives for your team, e.g.,
    • Building a mindset that focuses on customer lifetime value
    • Creating a win-win between your strategy and the customer’s strategy
    • Improving particular sales and account management techniques and processes
    • Enhancing communication and negotiation skills
  • We develop and adapt content to meet your specific learning objectives.
    • Tailored to the sales capabilities and objectives
    • Development of case studies, role plays and exercises
    • Adapted to the sales and account management environment in your industry